Bachelor's Degree
Business Analytics
Bachelor's Degree Program Online
CLASSES START
Mar 3rd
32 Mo. Program Length | 120 Credits |
Online Format | MBA, MS Dual Credit |
Bachelor's Degree
Business Analytics
Bachelor's Degree Program Online
Begin your new career path in business analytics with a bachelor's degree
| Format | 100% online coursework with extensive access to experienced faculty and a supportive community of online students |
|---|---|
| Curriculum | The bachelor’s degree curriculum emphasizes artificial intelligence, machine learning, predictive modeling, data analysis, and how to drive data-driven decision-making |
| Hands-on | Interactive learning modules provide training with real analytics tools and software; you can elect an internship option to gain real-world practical experience |
| Dual credit | You may potentially elect to earn dual credit towards a Master of Science in Business Analytics or Master of Business Administration (MBA) |
| Accreditation | Accredited by the Higher Learning Commission |
| QuickPaths | Transfer credit, stackable credentials, and adaptive learning technology build a faster pathway to a higher education with Herzing |
Ranked by U.S. News & World Report as one of the best online bachelor's programs in 2025
Explore new opportunities in business analytics
The Bachelor of Science in Business Analytics degree is a 120-credit undergraduate program which prepares you for a career in business and data analytics. The degree program provides students with fundamental knowledge and skills in business statistics, information systems, programming for business analytics, big data management, modeling, and much more.
The field of business and data analytics demands innovative, resourceful professionals capable of applying analytics processes to solve business problems. Develop your skills and you can become a crucial asset for many different types of businesses.
Career-focused curriculum
Discover the crucial knowledge and skills required to succeed in your work and build a foundation for continued career growth.
Flexible schedule
You can take classes during the day or in the evening. We strive to be as flexible as possible for busy non-traditional students.
Virtual services
Access to extensive virtual services, including academic advising, tutoring, support services, technical support and library services.
Lifelong support
We support your ongoing career advancement by providing comprehensive, personalized student services with lifelong career coaching.
Rolling admissions
No application deadlines to worry about. Apply when you’re ready and prepare to get started soon.
Learn More Today
Curriculum
Courses & curriculum details
All didactic lecture-style courses are delivered online, with your choice of a graduate capstone project or internship to earn real business analytics experience to prepare for your first job.
| Program | Monthsi | Credits |
|---|---|---|
| Bachelor of Science in Business Analytics | 32 | 120 |
i. Average number of months for students to complete program.
Required Courses
All courses, 66.00 semester credit hours, are required.
Or BU 631 - Project Management for Business Leaders Semester Credit Hours: 3.00
Or BU 683 - Foundations of Business Analytics for Leaders Semester Credit Hours: 3.00
Or BU 531 - Strategic and Risk Management for Business Success Semester Credit Hours: 3.00
Or BU 511 - Times Series Analysis Semester Credit Hours: 3.00
Or BU 512 - Data Management for Analysis Semester Credit Hours: 3.00
Or BU 678 - Communicating with Data Visualization Semester Credit Hours: 3.00
Or BU 520 - Integrated Economics and Decision-Making Semester Credit Hours: 3.00
Or BU 525 - Strategic Human Capital Semester Credit Hours: 3.00
Open Elective Courses
A minimum of 12.00 semester credit hours is required. Eligible students can take approved dual credit graduate level courses to complete a portion of the open electives requirement.
Dual Credit Courses
Eligible students can replace up to 12.00 semester credit hours of the core program requirements with approved dual credit graduate level coursework. A total of 12.00 graduate semester credit hours can be taken throughout the student's program. Graduate Program Applicable Dual Credit Courses Master of Business Administration Master of Business Administration in Healthcare Management Master of Business Administration in Project Management BU 520 Integrated Economics and Decision-Making BU 525 Strategic Human Capital BU 531 Strategic and Risk Management for Business Success BU 631 Project Management for Business Leaders Master of Business Administration in Business Analytics Choose 4: BU 520 Integrated Economics and Decision-Making BU 525 Strategic Human Capital BU 531 Strategic and Risk Management for Business Success BU 631 Project Management for Business Leaders BU 683 Foundations of Business Analytics for Leaders Master of Science in Business Analytics BU 511 Times Series Analysis BU 512 Data Management for Analysis BU 678 Communicating with Data Visualization BU 683 Foundations of Business Analytics for Leaders
Required Capstone or Internship
4.00 semester credit hours, are required.
*Online students in some states may not be allowed to take this internship due to state restrictions.
Required Courses in General Education
Students enrolled in this bachelor's degree must complete a minimum of 36.00 semester credit hours in general education distributed among the following disciplines. Refer to the General Education section of the catalog for specific information about courses within each discipline. Courses transferred from other accredited colleges may also be used to meet these requirements.
Personal and Professional Development Courses
All courses, 2.00 semester credit hours, are required.
An AI Emphasis
Curriculum spotlight: artificial intelligence
The increasing prevalence of AI tools in daily business demands deep working knowledge of their use, ethics, management, and overall impact.
Our bachelor’s degree curriculum includes substantial coursework regarding the relevance of AI tools to modern business practices:
Operations
Learn how AI tools are integrated into daily business operations. Facilitate business growth and efficiency by automating and optimizing tasks such as inventory management, customer service, and financial analysis.
Talent
Discover and retain business talent at scale. AI tools may be used to screen resumes and application materials to identify ideal candidates, or analyze current employee data to inspire engagement, predict turnover, and produce a more supportive, productive workplace.
Education
Every business employs a diverse group of individuals with unique abilities and preferences. Artificial intelligence may be used to personalize learning and development programs for employees to ensure every employee can reach their highest potential.
Ethics
Explore the ethical dimension of AI, including legal implications and privacy challenges associated with data collection and usage. Learn how businesses are utilizing AI responsibly to improve efficiency and innovation in their daily operations.
Dual credit
Save time and money by earning dual credit
Enroll in our bachelor’s degree program and you can get a head start on earning a Master of Science in Business Analytics or Master of Business Administration (MBA).
Qualifying undergraduate students who pursue a Herzing bachelor’s degree in business analytics may apply up to 9 credits towards an MS-BA degree, or 12 credits toward an MBA degree.
You can potentially earn credit towards our general management MBA program—or our STEM-designated MBA in Business Analytics.
Tuition & Cost
Tuition & Cost
The cost of tuition for the Bachelor of Science in Business Analytics program is $515 per credit.
You can potentially earn even greater savings by transferring credit from prior college coursework, applying for financial aid, or potential partnership opportunities through your employer.
Our goal is your career advancement. That’s why we are always working to improve our curriculum and processes to make our program as affordable as possible while preparing you best for success in your work.
You may be eligible for multiple scholarships and grants, both through Herzing University and several national scholarship websites.
Veterans, Active Duty U.S. Servicemembers, and spouses may qualify for a 10% tuition discount or tuition reduction to $250 per credit.
Requirements
Admissions requirements
Prerequisites to enroll in the Herzing University Business Analytics bachelor's degree program include:
- Prior education requirement. Completion of high school diploma, GED, or equivalent.
- Entrance testing. Applicants must demonstrate the capacity to succeed in college-level courses via prior ACT/SAT scores, completion of prior college credit, or additional entrance testing.
- Availability of time, personal commitment, and a professional attitude. We exist to help enthusiastic students fully committed to reaching their highest career goals. Our faculty and leadership are dedicated to helping you reach them.
You will need to meet and interview with a Herzing University admissions advisor and complete an enrollment application to be admitted into the program.
If you have any additional questions regarding admissions into the program, please contact our admissions team.
Eligible states for enrollment: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming, District Of Columbia, and the Virgin Islands.
Certifications
Prepare for important industry certifications
We’ve built the BS in Business Analytics curriculum to support your career success and advancement, prioritizing knowledge and skills employers demand from job applicants.
Several courses in the BS-BA curriculum align with important industry certifications:
- Associate Certified Analytics Professional (aCAP)
- Certified Associate in Project Management (CAPM)
- Certification of Capability in Business Analysis (CCBA)
- Entry Certificate in Business Analysis (ECBA)
- Microsoft Business Analytics Certifications
- QuickBooks Certified User
Complete the requisite coursework and we will reimburse the application fees for up to three industry certifications.
Ranked by U.S. News & World Report among the best online bachelor’s degree programs in 2025.
Herzing University is institutionally accredited by the Higher Learning Commission (hlcommission.org), a regional accreditation agency recognized by the U.S. Department of Education.
Accreditation & Recognition
Our accredited & recognized online school
We strive to earn rank as one of the top private, nonprofit universities in the United States. Just as you work every day to become the best version of yourself, so do we as a university.
We are proud to have attained institutional accreditation in addition to industry recognition for our accomplishments helping students earn a college education and find career success.
Now Through Mar 31st
Frequently Asked Questions
The exploding world of information has made data analysis a fundamental part of doing business in the 21st century.
Analytical skills have utility in all sorts of different industries and disciplines, including IT, healthcare, economics, sports, entertainment, technology and the growth of machine learning, and so much more.
Analytics represents a foundational skillset you can apply to many different job roles. Our emphasis is developing career-focused educational pathways for students, and what you take away from a business analytics program can be applied to a huge variety of jobs both now and in the future.
Requirements will vary by employer and job role, but you’ll typically need a bachelor’s degree if you’re looking to become a data analyst.
As you continue climbing the ladder, you may benefit from earning a master’s degree, such as a Master of Science in Business Analytics.
It’s possible, but not likely. According to the Bureau of Labor Statistics, earning jobs in the field of data science often requires a master’s degree in computer science, data science, or something similar.
Keep in mind that while sometimes referred to interchangeably, data analytics and data science are not the same thing. Data analytics represents a focused scope of data interpretation, while data science is more concerned with the tools, materials and models provided for analysts.
Our undergraduate business analytics courses are designed specifically to build knowledge and skills in analysis, rather than delve too deeply into data science concepts.
Yes, working from home is a possibility for jobs in business analysis. However, every company and job are different and may have unique requirements for entry-level roles.
Data analysts can be found in just about every industry, including the financial industry, market research, healthcare, government, education, and IT. Some analysts work in an office setting, while others may work remotely from home.
Some data analysts choose to work as an independent consultant on a freelance or project basis. They may provide research or even training for companies on an as-needed basis.
Some potential data analytics job titles include:
- Data Analyst
- Business Analyst
- Computer Support Specialist
- Database Administrator
- Network Engineer
The less experience and education you’ve earned in the field, the harder it will be for you to earn an entry-level position that pays well.
While there’s always potential to climb the ladder internally with your current employer, your best bet to earn a good job in data analytics with no professional experience is to build your skills in a degree program—especially if you aren’t earning relevant experience in your current job.
Our online bachelor’s degree program in business analytics can be completed at your pace and is very flexible to accommodate your full-time job. We work hard to ensure you can keep working, pursue your career path and not get too overwhelmed.
With Herzing University you are never alone. It’s our goal to provide all students an affordable, career-driven education. Financial aid options include:
Based on a few of the most common career paths for data analytics professionals, average annual salaries can range from $83,190 for Market Research Analysts to $110,800 for Computer Systems Analysts, according to data from the Bureau of Labor Statistics.*
How much you can potentially make depends on many factors, including state of employment, experience, education level, job roles and responsibilities, and much more.
Learn more about the earning potential in the field of data analytics, including estimates for additional types of jobs.
Succeeding in a career in data analytics requires soft skills such as problem solving, critical thinking, mathematical and analytical thinking, attention to detail, creativity and ingenuity. A great data analyst has a knack for identifying the key takeaways from a dataset and understand how to communicate it to many different types of people, from fellow analysts to C-suite executives looking for actionable insights.
Every job will come with its own requirements for technical skills and programming languages, including SQL, Python, SAS, Git, Excel, R, or many more.
Some jobs with a business emphasis may place a higher value on your ability to communicate the numbers rather than crunch them. Data analytics can become a valid career path for students with all sorts of different educational and professional backgrounds, such as going from accountant to data analyst.
Data analysts can wear many hats. We offer educational programs in business analytics across the spectrum of business and technology to equip students with the tools necessary to thrive in a wide variety of potential career pathways.
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Disclosures
Herzing University is accredited by the Higher Learning Commission (hlcommission.org), an institutional accreditation agency recognized by the U.S. Department of Education.